The Runaways’ outrageous
fashion did not appeal to many fans. Jett chose clothes in an androgynous wardrobe,
like her red jumpsuit, whereas other members wore lingerie. They were a band,
sound, and style way ahead of their generation and the mass market just wasn’t ready
to receive them.
Cutrone added that the look, which was more masculine than what women
had worn in past decades, came from the freedom women established in that
decade. "All of a sudden, you can get a job and make your own money. This
was a happening time, because they were free," she said. "They were
empowered. They were the band; they weren't with the
band."
Robert Verdi, a celebrity styist said that while the look might
feel fresh to the actresses' fans, their parents will unquestionably remember
wearing many of these styles. "I think what's interesting when you look at
the Runaways' style is that it's new to a generation but old to some
people," he said. "The entire sort of shaggy haircut ... it's sort of
punk rock, kind of intellectual, but still grungy”.
"What stands out is the shaggy hair. The
mullet. That look will become popular again with young girls, because anyone
who's done it before won't do it again," he added, pointing out a few
other trends that will take off. "The cork shoes. The big, chunky kind of
hippie shoe. The faded, light-blue jeans. The fitted military shirts with big
collars. Nothing's loose. ... All those things will be things girls like to
wear."
Heatherette designer Richie Rich said it is all about the
T-shirts. "I love '70s fashion. I love that whole hippie-dippy feeling ...
that vibe of being cooler than school," he said. "It can translate
into the streets. People wearing rock-and-roll T-shirts, real chopped-up hair.
I'm not so certain about the whole bootleg jeans. It's something fun, something
different."
Richie described the style as cool tomboy and said the aesthetic
can surely be very modern. "It will give us that aesthetic, like cool
T-shirts and accessories and lots of eyeliner ... versions of the hair, like,
fun and punky," he said, adding that "cool leather jackets and
T-shirts" will come back in style. "It's street fashion. They almost
revolutionized that in so many ways."
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