Monday, July 23, 2012

Ralph Lauren Gets Lashed Out


Ralph Lauren received a big lash out from lawmakers and observers in the media after ABC News reported in its night broadcast that the 2012 U.S. Olympic team’s uniforms were actually made in China.
ralphlauren.com


Ralph Lauren received a big lash out from lawmakers and observers in the media after ABC News reported in its night broadcast that the 2012 U.S. Olympic team’s uniforms were actually made in China.

Topped with embroidered cotton twill berets, men will don double-breasted blue blazers, along with white trousers and red, white and blue neckties. Women will wear single-breasted blazers and the berets, with patriotic striped scarves and either white skirts or dresses.

Senate Majority Leader Harry Reid ripped into the company, proposing that the U.S. Olympic Committee “put the uniforms in a big pile and burn them and start all over again.” In a rare moment of bipartisan consensus, House Speaker John Boehner also expressed disappointment. “You’d think they’d know better,” he said. Tthe designer in question has been strangely quiet about the outsourcing and about the criticism of his design.

But now the company has released this statement:

“For more than 45 years Ralph Lauren has built a brand that embodies the best of American quality and design rooted in the rich heritage of our country. We are honored to continue our longstanding relationship with the United States Olympic Committee in the 2014 Olympic Games by serving as an Official Outfitter of the US Olympic and Paralympic teams.

Ralph Lauren promises to lead the conversation within our industry and our government addressing the issue of increasing manufacturing in the United States and has committed to producing the Opening and Closing ceremony Team USA uniforms in the United States that will be worn for the 2014 Olympic Games.”

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